NETFLIX
Project
Stranger Things
Context
In order to promote the last season for the long-awaited Stranger Things, Netflix wanted to be present at the most important movie festival in Romania: Transilvania International Film Festival (Tiff). But how can it stand out in the cluster of brand activations?
Idea
Welcome to the Upside Down.
A Stranger Things-inspired corner that invited people to replicate the famous series poster and even rent a Stranger Things bike.
It was so visible that even Irina Margareta Nistor (a famous movie world voice in Romania) wanted to be part of it!
Check the vibe 👀👀👀
Content from Instagram post can't be displayed due to your current cookie settings. To show this content, please click "Consent & Show" to confirm that necessary data will be transferred to Instagram post to enable this service. Further information can be found in our Privacy Policy. Changed your mind? You can revoke your consent at any time via your cookie settings.
Wait! ✋
Is this Irina Margareta Nistor?
Yes, she is, my friend! 🎉
